Report Overview
Sneakers, also known as athletic shoes or trainers, are a type of footwear primarily designed for sports or other forms of physical exercise. They typically feature a flexible sole made of rubber or synthetic material and an upper part made of leather, synthetic, or textile materials. Sneakers have evolved from being purely functional to becoming a fashion statement and a significant part of popular culture. They are now worn for various occasions beyond sports, such as casual outings and even in some professional settings.
The global sneaker market size in 2023 was approximately $79.6 billion. The market is projected to grow at a Compound Annual Growth Rate (CAGR) of 5.78% from 2024 to 2032. Several key factors are driving this growth. Firstly, the increasing focus on health and fitness among consumers worldwide has led to a rise in demand for athletic footwear, including sneakers. Additionally, the growing trend of athleisure wear, where athletic clothing is worn in non-athletic settings, has boosted the demand for stylish and comfortable sneakers.
One prominent trend in the sneaker market is the growing popularity of sustainable and eco-friendly footwear. Consumers are becoming more environmentally conscious, leading to a shift towards sneakers made from recycled materials or produced using sustainable practices. Brands that emphasize sustainability in their sneaker production are gaining traction among environmentally conscious consumers.
Another trend shaping the sneaker market is the rise of collaborations between footwear brands and celebrities, athletes, or fashion designers. These collaborations create limited-edition sneaker releases that generate significant hype and drive sales. For example, partnerships between Nike and basketball star Michael Jordan have resulted in highly coveted sneaker collections that sell out quickly upon release.
Regional market distribution plays a crucial role in the sneaker industry. North America and Europe are leading markets for sneakers, driven by a strong sports culture, fashion trends, and the presence of major athletic footwear brands. Asia-Pacific is also a significant market, with countries like China and Japan showing a growing appetite for sneakers due to increasing disposable incomes and a growing interest in fitness and sports.
Despite the positive outlook, the sneaker market faces challenges such as counterfeit products, which not only impact brand reputation but also pose risks to consumer health and safety. Additionally, the rise of direct-to-consumer sales and e-commerce platforms has increased competition among brands, requiring them to invest in innovative marketing strategies and customer engagement to stand out in a crowded market.
In conclusion, the sneaker market is poised for steady growth driven by factors like the focus on health and fitness, the popularity of athleisure wear, and the demand for sustainable footwear. Brands that can adapt to evolving consumer preferences, leverage collaborations effectively, and navigate regional dynamics will be well-positioned to capitalize on the opportunities in this dynamic market.
This report provides a deep insight into the global Sneakers market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Sneakers Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Sneakers market in any manner.
Global Sneakers Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
Adidas
Asics
Converse
Hoka
Designer Sneakers
New Balance
Nike
Onitsuka Tiger
Puma
Salomon
Superga
Vans
Veja
Market Segmentation (by Type)
< $100/Pair
$100-$500/Pair
>$500/Pair
Market Segmentation (by Application)
Online Sales
Offline Sales
Geographic Segmentation
• North America (USA, Canada, Mexico)
• Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
• Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
• South America (Brazil, Argentina, Columbia, Rest of South America)
• The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
• Industry drivers, restraints, and opportunities covered in the study
• Neutral perspective on the market performance
• Recent industry trends and developments
• Competitive landscape & strategies of key players
• Potential & niche segments and regions exhibiting promising growth covered
• Historical, current, and projected market size, in terms of value
• In-depth analysis of the Sneakers Market
• Overview of the regional outlook of the Sneakers Market:
Key Reasons to Buy this Report:
• Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
• This enables you to anticipate market changes to remain ahead of your competitors
• You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
• The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• 6-month post-sales analyst support
Customization of the Report
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Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Sneakers Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market’s competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter’s five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 10 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 11 provides a quantitative analysis of the market size and development potential of each market segment (product type and application) in the next five years.
Chapter 12 is the main points and conclusions of the report.