Report Overview
Retail pizza refers to the sale of pizza through various retail channels such as supermarkets, convenience stores, and online platforms. This market segment offers a wide range of pizza options catering to diverse consumer preferences. Retail pizza is characterized by its convenience, affordability, and variety, making it a popular choice for consumers looking for quick and easy meal solutions.
The current market size for retail pizza in 2023 is estimated at approximately USD 17.6 billion. The market is projected to grow at a compound annual growth rate (CAGR) of 5.78% from 2024 to 2032. This growth can be attributed to several key drivers and market forces shaping the retail pizza industry.
One of the primary growth drivers for the retail pizza market is the increasing demand for convenient and ready-to-eat food options among consumers with busy lifestyles. Retail pizza offers a quick and hassle-free meal solution, making it a popular choice for individuals and families looking for convenient dining options. Additionally, the growing trend of online food delivery services has further boosted the demand for retail pizza, as consumers can easily order their favorite pizzas from the comfort of their homes.
Another significant factor driving market growth is the focus on product innovation and flavor variety. Retail pizza brands are constantly introducing new flavors, toppings, and crust options to cater to changing consumer preferences and tastes. This focus on innovation helps retailers attract new customers and retain existing ones by offering a diverse range of pizza options to choose from.
Moreover, the increasing adoption of digital marketing strategies and social media platforms has played a crucial role in expanding the reach of retail pizza brands. By leveraging online platforms for advertising and promotions, retailers can effectively target and engage with a wider audience, driving sales and brand visibility in the competitive pizza market.
In terms of market trends, there is a noticeable shift towards healthier pizza options to cater to the growing demand for nutritious and better-for-you food choices. Retailers are introducing gluten-free crusts, plant-based toppings, and organic ingredients to appeal to health-conscious consumers seeking healthier pizza alternatives.
Additionally, there is a rising trend of customization and personalization in the retail pizza market, where consumers can build their pizzas with their preferred toppings, sauces, and crust styles. This trend not only enhances the overall customer experience but also allows retailers to differentiate themselves in a crowded market by offering unique and personalized pizza options.
Furthermore, the market is witnessing an increasing focus on sustainability and eco-friendly practices, with retailers emphasizing recyclable packaging materials and sourcing ingredients from sustainable and ethical suppliers. This trend resonates with environmentally conscious consumers who prioritize sustainability in their purchasing decisions.
In terms of regional market distribution, North America and Europe are leading markets for retail pizza, driven by high consumer demand, established retail infrastructure, and a strong culture of pizza consumption. These regions dominate the market due to factors such as a wide variety of pizza offerings, robust distribution networks, and a well-established food retail landscape.
In conclusion, the retail pizza market is poised for steady growth driven by factors such as convenience, innovation, digital marketing, health consciousness, customization, and sustainability. Retailers in this segment can capitalize on these trends by continuously adapting to consumer preferences, expanding their product offerings, and investing in marketing strategies that resonate with their target audience. By staying attuned to market dynamics and consumer trends, retail pizza brands can maintain a competitive edge and drive continued growth in the evolving pizza market landscape.
This report provides a deep insight into the global Retail Pizza market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Retail Pizza Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Retail Pizza market in any manner.
Global Retail Pizza Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
Nestle
Dr. Oetker
Schwan
Südzucker Group
General Mills
Conagra
Palermo Villa
Casa Tarradellas
Orkla
Goodfella’s Pizza
Italpizza
Little Lady Foods
Roncadin
Amy’s Kitchen
Inc
Bernatello’s
Ditsch
Origus
Maruha nichiro
CXC Food
Sanquan Foods
Ottogi
Market Segmentation (by Type)
Size≤10inch
10inch＜Size≤16inch
Size＞16inch
Market Segmentation (by Application)
Large Retail
Convenience & Independent Retail
Food Service
Others
Geographic Segmentation
• North America (USA, Canada, Mexico)
• Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
• Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
• South America (Brazil, Argentina, Columbia, Rest of South America)
• The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
• Industry drivers, restraints, and opportunities covered in the study
• Neutral perspective on the market performance
• Recent industry trends and developments
• Competitive landscape & strategies of key players
• Potential & niche segments and regions exhibiting promising growth covered
• Historical, current, and projected market size, in terms of value
• In-depth analysis of the Retail Pizza Market
• Overview of the regional outlook of the Retail Pizza Market:
Key Reasons to Buy this Report:
• Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
• This enables you to anticipate market changes to remain ahead of your competitors
• You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
• The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• 6-month post-sales analyst support
Customization of the Report
In case of any queries or customization requirements, please connect with our sales team, who will ensure that your requirements are met.
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Retail Pizza Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market’s competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter’s five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 10 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 11 provides a quantitative analysis of the market size and development potential of each market segment (product type and application) in the next five years.
Chapter 12 is the main points and conclusions of the report.